Custom Insight™ gives top retailers access to unparalleled video performance analytics to fuel program results San Jose – October 25, 2011 - Liveclicker, Inc., the leading provider of video commerce solutions for the web’s top brands, today announced the release of the newest addition to the Liveclicker Video Commerce Platform, Custom Insight. Custom Insight enables retailers [...]

On July 8th, I posted the details of a study I conducted on the YouTube practices of Internet Retailer Top 500 companies. Then, on July 14th, I posted a follow-up article explaining where YouTube fits in a video commerce program. Both posts make one point clear: YouTube is a valuable resource which should be leveraged [...]

With their new version of SiteCatalyst 14, Omniture is the first Web Analytics vendor to offer comprehensive video statistics. According their press release, they now are able to track basic video stats for Flash, Windows Media, Quicktime and the RealPlayer. In the past, Omniture clients could track video by adding Omniture tags inside the Flash [...]