Video finally integrates with AdWords and YouTube becomes e-commerce enabled.

October 20th, 2009 Posted in e-commerce, youtube by Doris Obermair

youtube_logoLast week, Google announced the international (Canada, the U.K., France, Italy, Germany, Spain and the Netherlands) roll-out of the integration of YouTube Promoted Videos with Google’s AdWords platform. Any AdWords advertiser who has video content can now start promoting videos directly from the AdWords UI, creating a “One-stop-shop” for marketers, as Google says in its blog.

This is good news for small and medium sized businesses with video content to promote their services, especially if they have been using AdWords sucessfully to drive traffic to their site already.   It will also help to make content stand out in a place that many e-marketers still call “too crowded”.  It’s no no wonder, - 20 hours of video content are uploaded to YouTube every minute!

For all the YouTube skeptics, let’s not forget that YouTube is the second largest search engine with 107 Million unique visitors and an average of 65 views per visitor each month. If you have product videos you may very well want to consider how to leverage your content by using all e-commerce tools YouTube now offers.



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This entry was posted on Tuesday, October 20th, 2009 at 4:12 pm and is filed under e-commerce, youtube. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.

9 Responses to “Video finally integrates with AdWords and YouTube becomes e-commerce enabled.”

  1. Guide to the fastest short-cut to earning the money today.Ebook Review Says:

    October 21st, 2009 at 8:35 am

    [...] Video finally integrates with AdWords and YouTube becomes e … [...]



  2. What is Affiliate Marketing? Says:

    October 21st, 2009 at 5:41 pm

    [...] Video finally integrates with AdWords and YouTube becomes e … [...]



  3. twive! Says:

    October 27th, 2009 at 3:10 am

    AdWords 2.0: Erste Reaktionen zu YouTube Promoted Videos…

    Dank der YouTube Promoted Videos können Händler nun einfach ihre für den Shop gedrehten Produktclips als günstiges Video-Werbemittel zweitverwerten. Diese Strategie ist allein deshalb interessant, da auf YouTube viele kauflustige Kunden warten und das …



  4. Jacnette Says:

    November 17th, 2009 at 8:44 am

    I have been using Adwords for the last 2 years and i can only say that it increased my online sales by about 20%. The pay per click cost of Adwords is even cheaper than Adbrite. I love Adwords.



  5. Cameron Kane Says:

    February 15th, 2010 at 2:00 am

    Adwords is a really great tool for promoting your website, forum or affiliate link. the ppc cost of adwords is even cheaper than Friendster or Facebook. before, i used to advertise on facebook but the ROI is so low. Adwords gives me a much better ROI compared to Facebook ads.



  6. Zackary Waters Says:

    April 29th, 2010 at 9:24 am

    Adwords is really good in driving traffic to your website. however, they are very strict right now and they would not easily approve websites that they thought have low quality content. ‘



  7. Sam Wilkinson Says:

    May 14th, 2010 at 3:20 am

    I use both Adsense and Adbrite and i can say that adbrite is also a good source of income but not as good as adsense.’”`



  8. Carylon Pauk Says:

    June 7th, 2010 at 10:06 am

    Hi, Affiliate Cash Ultimatum promises to overdeliver for a measly $47 at its launch on 22nd June.



  9. Mozelle Colace Says:

    July 24th, 2010 at 10:55 pm

    adcentercodes are extremly hard to come by. Do you know where I can get some discounts?



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